Holding a webinar for marketers has established itself as a valuable application for generating qualified leads, expanding to new markets and allowing marketers to leverage a technology that satisfies todays social consumer. Today, we are happy to announce that our founder and CEO, Shawn Shadfar, will be covering techniques and best practices from taking traditional marketing [...]
What is Social Proof?
“Since 95% of people are imitators and only 5% initiators, people are persuaded more by the actions of others than by any proof we can offer.” Cavett Robert
Social proof is defined as a psychological phenomenon that assumes surrounding people possess more knowledge about a certain situation or a problem and therefore they [...]
A growing application of web conferencing these days is in “webcasting” live events. Organizations, trade shows, hotels and other AV (Audio Video) providers are slowly but surely getting accustomed with the idea of showing their events online in live and recorded formats. There is, of course, significant cost savings associated with this practice since a [...]
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